• Home staging is the art and the skill of making a house or apartment attractive to potential buyers or renters so that it sells or rents quickly and for top dollar.
   
• Unlike interior decorating, home staging is about décor that appeals equally to a wide range of tastes and preferences.
   
• It’s the art of creating “emotional connection points” throughout the house so that when a buyer or renter steps into the house they feel as if they were home.
   
• Home staging emphasizes the best features of a property while improving or downplaying the less marketable features. 

There are three phases of home staging: 

• Using what the owner has:  often the only thing needed is to de-clutter, organize, edit furniture and accessories, and reposition existing furniture and accessories for better balance and flow.
   
• Adding furniture and accessories:  the homeowner can rent or purchase strategic furniture and accessories, such as bedding, lamps, artwork, etc. that are carefully chosen by the home stager to enhance the décor.
   
• Doing simple but dramatic updates and changes:  the home stager can recommend things such as quick repairs, repainting, updating lighting and plumbing fixtures and cabinet hardware, and has access to reliable resources, such as painters, landscapers, etc., to help the homeowner accomplish these tasks.